GlobeNewswire has no public rate card. Buyers report about 350 USD for a 400-word release, 140 to 175 USD per extra 100 words, 100 USD and up for a logo, 200 USD for an image and up to 1,200 USD for a video. A 600-word release with logo and image comes to 930 USD (Prezly, verified August 2026).
Key takeaways
- About 350 USD is the reported base for a 400-word release, roughly half of Business Wire's 760 USD and PR Newswire's 805 USD (Prezly, August 2026).
- 140 to 175 USD per 100 words is a range, not a price. Two buyers can be quoted 25 percent apart for the same release, which is what the absence of a rate card buys the seller.
- 930 USD is what a 600-word release with a logo and one image costs in Prezly's worked example. Media, not words, is where the base price doubles.
- 700 to 1,200 USD is the typical invoice once media is added. A video alone can reach 1,200 USD.
- Two owners in a year. Notified, GlobeNewswire's parent, was bought by Equiniti in May 2025 and Equiniti was being acquired by Bullish in May 2026 (Prezly). Ask for price protection before signing anything longer than a year.
GlobeNewswire reported rate card 2026, with sources
GlobeNewswire is the wire owned by Notified. It syndicates releases to financial terminals, news sites and aggregators and is accepted for regulated disclosures in the US. Its website has no pricing page, and it timed out for our checks on 2 September 2026, so the table below rebuilds the rate card from the one public source that documents buyer quotes with a verification date. The source is named next to every number.
| Item | Reported price | Notes and source |
|---|---|---|
| Base release, up to 400 words | About 350 USD | Quoted per release, no rate card. Treat it as the floor of a quote, not a list price.Prezly Academy (August 2026) |
| Each additional 100 words | 140 to 175 USD | The range is real: different buyers report different word rates. Headline, boilerplate and contact block count.Prezly Academy (August 2026) |
| Company logo | 100 USD and up | Charged as an attachment; Business Wire includes the logo for free.Prezly Academy (August 2026), Prowly Magazine (February 2025) |
| Image | 200 USD | Per image.Prezly Academy (August 2026) |
| Video | Up to 1,200 USD | The single most expensive line on a GlobeNewswire invoice.Prezly Academy (August 2026) |
| Typical release with logo and image | 700 to 1,200 USD | Prezly's range for what most buyers actually pay once media is added.Prezly Academy (August 2026) |
| Worked example: 600 words, logo, image | 930 USD | 350 base + 280 for two word blocks + 100 logo + 200 image.Prezly Academy (August 2026) |
| Annual membership | None listed | Prezly's breakdown shows no membership line; PR Newswire charges 195 USD a year.Prezly Academy (August 2026), Prezly Academy (August 2026) |
One caveat on the whole table: it rests on a single independent source. Prezly re-verified the figures on 28 August 2026, and the same 350 USD base and 930 USD example are what other 2026 guides repeat, but nobody outside GlobeNewswire has a rate card. Read "about 350 USD" as the floor of a quote and expect the invoice to sit in the 700 to 1,200 USD range once a logo and an image are attached.
What a real release costs: 3 scenarios
The base price is rarely the invoice. Word count and attachments decide the total. Each scenario uses the reported rate card above, prices the word blocks at both ends of the 140 to 175 USD range where it matters, and shows what the same campaign costs on PressPilot credits at 30 EUR per 100 journalists reached.
| Scenario | Line items | GlobeNewswire total | PressPilot equivalent |
|---|---|---|---|
| Short product update, 400 words, no media | Base 350 USD | About 350 USD | 100 targeted journalists: 30 EUR |
| Funding round, 600 words, logo and one image | Base 350 + 2 word blocks 280 to 350 + logo 100 + image 200 | 930 to 1,000 USD | 300 targeted journalists: 90 EUR |
| Earnings release, 1,000 words, logo, image and video | Base 350 + 6 word blocks 840 to 1,050 + logo 100 + image 200 + video up to 1,200 | 1,490 to 2,900 USD | Not comparable: an earnings release needs a wire accepted for regulated disclosure |
The second scenario at the low end of the word rate is exactly Prezly's 930 USD worked example. The third shows why investor relations teams keep the wire version at 400 to 450 words and put the video on their own site.
No annual contract data, and why
For Business Wire, Vendr publishes what real buyers pay per year (median 19,000 USD, February 2026). Vendr has no GlobeNewswire page: the URL returned a 404 on 2 September 2026. Its Notified page covers the parent company's investor relations product and reports a median of 25,050 USD a year, a low of 5,670 USD and a high of 55,624 USD. That is a platform contract that may or may not include wire volume, so we do not use it as a GlobeNewswire benchmark. If you are offered an annual GlobeNewswire plan, ask how many releases it includes and divide: anything above 700 USD per release is worse than paying as you go.
GlobeNewswire vs PR Newswire vs Business Wire
| Line | GlobeNewswire | PR Newswire | Business Wire |
|---|---|---|---|
| Base, 400 words, US national | About 350 USD | 805 USD (880 USD with social sharing) | 760 USD |
| Each extra 100 words | 140 to 175 USD | 140 USD on the state and regional circuit | 195 USD |
| Annual membership | None listed | 195 USD (249 USD on invoice) | None |
| Logo | 100 USD and up | 495 USD | Included |
| First image or file | 200 USD per image | 325 USD per multimedia file, 125 USD per PDF | 425 USD, then 225 USD each |
| 600 words, logo, one image | 930 USD | 1,905 USD plus membership | 1,575 USD |
| Source | Prezly Academy (August 2026) | Prezly Academy (August 2026) | Prezly Academy (August 2026), Prowly Magazine (February 2025) |
The last row is our arithmetic on each vendor's reported rates: PR Newswire uses the 140 USD word rate Prezly documents for the regional circuit, since it does not give a national word rate. All three wires reach the same terminals and are accepted for regulated disclosure, which is why GlobeNewswire is the usual benchmark in a Business Wire negotiation, and why Business Wire and PR Newswire quotes are the benchmark here.
Hidden costs
- The word rate range. 140 versus 175 USD per 100 words is 210 USD on a 1,000-word release. Nothing on the invoice tells you which rate you got unless you asked.
- Media. Logo 100 USD and up, image 200 USD, video up to 1,200 USD. Prezly's typical range of 700 to 1,200 USD starts from a 350 USD base: media is most of the gap.
- Words you forget to count. Headline, subheadline, boilerplate and the contact block all count toward the 400 words.
- The platform upsell. The same sales team sells the Notified platform, where Vendr's median buyer pays 25,050 USD a year. A wire quote can quietly become a platform proposal.
- Ownership changes. Equiniti in May 2025, Bullish in May 2026 (Prezly). Renewal terms written under one owner get enforced by another.
How to negotiate GlobeNewswire pricing
- Get the word rate in writing. Buyers report anywhere from 140 to 175 USD per extra 100 words. Ask which end of that range your quote sits on before you discuss anything else: on a 1,000-word release the difference is 210 USD.
- Bring a competing wire quote. Business Wire charges 760 USD for 400 words and PR Newswire 805 USD plus a 195 USD membership. GlobeNewswire sells itself as the cheaper regulated wire; a dated quote from either competitor keeps it honest on the add-ons.
- Cut the release to 400 words. Every 100 words past 400 is a new line at 140 to 175 USD. Write the wire version to 400 words and link to the long version on your newsroom. That alone turns a 930 USD example into 650 USD.
- Host your media, do not attach it. A logo costs 100 USD or more and an image 200 USD. Put both on your newsroom page and link to them. Only attach a file when the regulator or the exchange requires it in the release itself.
- Keep the wire quote separate from the platform. GlobeNewswire belongs to Notified, and Vendr puts the median Notified contract at 25,050 USD a year, with a spread from 5,670 to 55,624 USD. If the sales conversation drifts from a per-release wire price to an annual platform, ask for the per-release option back in writing.
Who should pay GlobeNewswire prices, and who should not
Pay it if:
- You are a listed company and the release is a regulated disclosure: earnings, guidance, M&A, a filing-triggering executive change.
- Your disclosure policy accepts GlobeNewswire as the wire of record and you want the cheapest of the three accepted wires.
- Your investors expect the release on financial terminals at the same second as the filing.
- You already pay for the Notified platform and the wire is part of the contract.
Do not pay it if:
- The news is a product launch, a partnership, a hire or a funding round. Reporters cover those from a targeted email, not from a wire feed.
- You want coverage in a named outlet. A wire syndicates the text to websites; it does not get a journalist to write.
- You are a private company outside the US and no regulator asks for a US wire.
- Your budget for the whole announcement is under 1,000 USD: a logo and an image already push a 400-word release toward that line.
Cheaper alternatives, with what you lose and what you gain
| Tool | Price (source, date) | What you lose vs GlobeNewswire | What you gain |
|---|---|---|---|
| PressPilot | 30 EUR for 100 journalist credits, no contractpresspilot.io/pricing, September 2026 | No wire syndication, no regulated disclosure | Targeted outreach to a 46,701-journalist database (live count, September 2026), AI writing in 4 languages, hosted newsroom, open and reply tracking |
| EIN Presswire | 149 USD per release, 499 USD for 6, 999 USD for 15einpresswire.com, September 2026 | Thinner financial terminal reach | AP News, Google News and Bloomberg Terminal cited on its pricing page, cheapest wire volume |
| Newswire.com | 399 USD Starter, 599 USD State, 659 USD Basic, 965 USD Featurenewswire.com/pricing, September 2026 | No IR positioning, a different company from PR Newswire | Unlimited words and images in every plan, self-serve checkout |
| eReleases | 399, 499 or 699 USD per releaseereleases.com, September 2026 | Per-release cost above EIN for volume | PR Newswire distribution included, writing service at 300 USD |
| PR Newswire | 805 USD national plus 195 USD membershipPrezly, August 2026 | Roughly 650 USD more per release, membership before the first send | The wire most disclosure policies name first |
| Business Wire | 760 USD for 400 words, 195 USD per 100 wordsPrezly, August 2026 | Twice the base, 425 USD first attachment | Logo included, Berkshire Hathaway ownership stability |
The full list, with strengths and limitations for each service, is in the 6 best GlobeNewswire alternatives. For the parent company's platform against PressPilot, read Notified vs PressPilot.
Price history
- May 2025. Equiniti buys Notified, GlobeNewswire's parent, for 534.5 million USD (reported by Prezly).
- May 2026. Equiniti is itself being acquired by Bullish (reported by Prezly).
- 28 August 2026. Prezly re-verifies the reported grid: about 350 USD base, 140 to 175 USD per 100 words, logo 100 USD and up, image 200 USD, video up to 1,200 USD, 930 USD worked example.
- 2 September 2026. This guide is published. Until then, PressPilot's PR Newswire pricing guide listed GlobeNewswire at 495 USD with no source. We found no source for that figure; the reported base is about 350 USD.
Frequently asked questions
- How much does GlobeNewswire cost per press release in 2026?
- About 350 USD for a 400-word release, then 140 to 175 USD for every extra 100 words. A logo adds 100 USD or more, an image 200 USD and a video up to 1,200 USD. Prezly's worked example, a 600-word release with logo and image, comes to 930 USD, and a typical release lands between 700 and 1,200 USD (Prezly, verified August 2026).
- Does GlobeNewswire publish its prices?
- No. GlobeNewswire does not publish a rate card, and its website timed out for our checks on 2 September 2026. The 350 USD base and the 140 to 175 USD word block come from Prezly's August 2026 verification of buyer quotes. That is why the per-100-words rate is a range and not a single number: two buyers can be quoted differently.
- Does GlobeNewswire have a membership fee?
- Prezly's August 2026 breakdown lists no annual membership line for GlobeNewswire, unlike PR Newswire, which charges 195 USD a year (249 USD on invoice) before the first release. If a GlobeNewswire quote includes a platform or membership fee, ask what it covers: it is usually the Notified PR platform, not the wire itself.
- Is GlobeNewswire cheaper than PR Newswire?
- Yes on the base price. GlobeNewswire starts around 350 USD for 400 words with no membership listed. PR Newswire charges 805 USD for a 400-word US national release plus a 195 USD annual membership (Prezly, August 2026). For one short release, GlobeNewswire is roughly 650 USD cheaper. Both accept regulated disclosures.
- Is GlobeNewswire cheaper than Business Wire?
- Yes. Business Wire charges 760 USD for 400 words and 195 USD per extra 100 words (Prezly, August 2026; Prowly, February 2025). GlobeNewswire's 350 USD base and 140 to 175 USD word block are roughly half. On a 600-word release with a logo and an image, GlobeNewswire comes to 930 USD against 1,575 USD on Business Wire.
- Who owns GlobeNewswire?
- Notified. Prezly reports that Notified was bought by Equiniti for 534.5 million USD in May 2025, and that Equiniti was itself being acquired by Bullish as of May 2026. Two ownership changes in a year are a reason to ask for price protection on any multi-year contract.
- Can you negotiate GlobeNewswire pricing?
- Yes, because there is no public rate card and the per-100-words rate already spans 140 to 175 USD, a 25 percent spread. The levers that work: a written Business Wire or PR Newswire quote, a release kept at 400 words, images hosted on your own newsroom instead of the 200 USD attachment, and keeping the wire quote separate from any Notified platform contract, where Vendr puts the median buyer at 25,050 USD a year.
- What is a cheaper alternative to GlobeNewswire?
- For news that is not a regulated disclosure, PressPilot sends a release to 100 targeted journalists for 30 EUR, with AI writing and a hosted newsroom included. EIN Presswire charges 149 USD per release or 499 USD for six. eReleases packages run 399 to 699 USD with PR Newswire distribution. Newswire.com starts at 399 USD with unlimited words and images. Only regulated disclosures need a wire like GlobeNewswire.
Related guides
- The 6 best GlobeNewswire alternatives in 2026
- Business Wire pricing 2026
- PR Newswire pricing 2026
- EIN Presswire pricing 2026
- Notified alternatives
- How much does a press release cost?
930 USD per release, or 30 EUR per 100 journalists
PressPilot sends your release to journalists you pick from a database of 46,701 contacts, writes the first draft with AI, hosts it on your newsroom and tracks who opened and replied. No contract, credits never expire. Not a wire, and not for regulated disclosures.