Mynewsdesk Essential starts at 220 EUR per month and covers 4 press releases a year, monitoring on 1 brand and a newsroom on 1 market; the two larger plans are priced on request (mynewsdesk.com, read 3 September 2026). PressPilot charges from 29 EUR a month per 100 journalists (excl. VAT) with no contract and no release cap, and does not monitor coverage.
Key takeaways
- 220 EUR per month is the published Essential price, 2,640 EUR a year, and it caps you at 4 press releases a year: about 660 EUR per release.
- Two plans on request. PR Distribution, the one with unlimited releases and the full journalist database, and Media Monitoring are both quote-based.
- 10-day free trial, and Essential can be bought inside it. Prowly reported no trial at all in June 2025, so this changed.
- A million-plus journalists in the database (pr.co, June 2026), against 45,476 curated contacts on PressPilot.
- Monitoring is the real difference. Mynewsdesk tracks online, social, podcasts, radio, TV and YouTube. PressPilot does none of that.
What Mynewsdesk actually publishes
Mynewsdesk (Wikidata Q127193) is a Swedish PR platform selling three things together: press release distribution, a hosted newsroom and media monitoring. Its old pricing URLs are dead, which is why comparison pages disagree about whether it has a public price at all. The live page is mynewsdesk.com/en/plans/, read on 3 September 2026, and this is what it shows.
| Plan | Price | What it covers |
|---|---|---|
| Essential | From 220 EUR per month | 4 press releases per year, media monitoring on 1 brand, newsroom on 1 market, basic analytics, online and social monitoring, email reports and real-time alerts, support, cancel anytimemynewsdesk.com (3 September 2026) |
| PR Distribution | Price on request | Unlimited press releases, multi-market newsrooms, the full journalist database, journalist matching, contact management, advanced analytics, custom branding, newsroom on your own websitemynewsdesk.com (3 September 2026) |
| Media Monitoring | Price on request | Automated brand searches, keyword and boolean searches, relevance analysis, online and social monitoring, podcasts, radio, TV, YouTube and TikTok tracking, paywall access, brand reportingmynewsdesk.com (3 September 2026) |
| Free trial | 10 days | Essential is purchasable inside the trialmynewsdesk.com (3 September 2026) |
The shape of that grid matters more than the number. Essential is a monitoring plan with four releases attached, not a distribution plan: at 2,640 EUR a year for four releases, each one costs about 660 EUR. The plan that actually distributes, PR Distribution, has no published price. Prezly estimated Mynewsdesk at 100 to 200 EUR per month in August 2026, which is below what the page now shows, and Prowly reported the price as simply unknown in June 2025.
Mynewsdesk vs PressPilot, feature by feature
| Dimension | Mynewsdesk | PressPilot |
|---|---|---|
| Starting price | From 220 EUR per month, Essentialmynewsdesk.com (3 September 2026) | 29 EUR a month for 100 journalist credits, or 60 EUR per pack |
| Releases included | 4 per year on Essential, unlimited on PR Distribution (on request) | No cap: one credit is one journalist contacted |
| Cost of 12 campaigns a year | Above Essential: needs the quote-based PR Distribution plan | 348 EUR on the 29 EUR monthly plan, or 460 EUR on credit packs |
| Journalist database | 1,000,000+ journalists, in the PR Distribution planpr.co (10 June 2026) | 45,476 journalists, curated by beat (live count, September 2026) |
| Hosted newsroom | 1 market on Essential, multi-market and on your own domain higher up | Included, one per account |
| Media monitoring | Online, social, podcasts, radio, TV, YouTube, TikTok, paywalled press | Not included |
| AI writing | AI press release builder and journalist matchingProwly Magazine (3 June 2025) | Included on every account, 4 languages: EN, FR, ES, PT |
| Open and reply tracking | Analytics and email reports | Included on every plan |
| Contract | Cancel anytime on Essential, negotiated on the other two plans | None, credits never expire |
| Free option | 10-day trialmynewsdesk.com (3 September 2026) | Free account, pay per campaign |
| Data residency | Not stated on the plans page | EU hosting under GDPR |
What each costs at three volumes
Mynewsdesk prices the platform, PressPilot prices the sending. The four-release cap on Essential is what decides the comparison: past it, you leave the published price and enter a quote.
| Scenario | Mynewsdesk | PressPilot |
|---|---|---|
| 4 releases a year, plus monitoring on one brand | 2,640 EUR a year on Essential, about 660 EUR per release, monitoring included | 240 EUR on four 60 EUR packs, no monitoring |
| 12 campaigns a year to 100 journalists each | Above the Essential cap: PR Distribution, price on request | 348 EUR on the 29 EUR monthly plan, or 460 EUR on credit packs |
| 25 campaigns a year to 100 journalists each | PR Distribution, price on request, unlimited releases | 750 EUR for a 2,500-credit pack |
Read honestly, the first row is the one where Mynewsdesk makes sense: four announcements a year and a real need to know what the press says about you. The other two rows are where a credit model wins, and where Mynewsdesk stops publishing a number you can plan against.
When Mynewsdesk is the right choice
Mynewsdesk is built for teams whose PR work is as much listening as publishing. The monitoring reaches podcasts, radio, TV, YouTube and paywalled press, which no credit-based sending tool covers. pr.co describes its strength as broad multi-format monitoring and Northern European media targets (June 2026), and that regional depth is real: if your coverage matters in Sweden, Norway or Denmark, Mynewsdesk knows those outlets better than a general database.
It also fits teams that want the newsroom, the database and the monitoring on one invoice, and are prepared to negotiate the price for the two plans that are not published. Ask for the notice period in writing: Prowly's June 2025 review reported users finding older Mynewsdesk contracts difficult to cancel, even though the Essential plan now says cancel anytime.
When PressPilot is the better buy
- You send more than four releases a year and want a price you can read rather than request.
- You already have a monitoring tool, or you do not monitor at all.
- Your announcements are irregular: a quiet quarter costs nothing when credits never expire.
- You write for English, French, Spanish or Portuguese language media and want the AI to draft in those languages.
- You want EU data residency under GDPR stated up front.
Other options besides these two
| Tool | Price (source, date) | Best for |
|---|---|---|
| Prezly | 100 EUR per month billed annually, 150 EUR monthlyprezly.com, September 2026 | A branded newsroom with a full public rate card, if you own your media list |
| Prowly | 258 USD per month billed annuallyPrezly, 25 August 2026 | A large database with outreach, though Prowly no longer publishes a rate card |
| Cision | About 7,200 USD a year, 12,625 USD median contractPrezly August 2026; Vendr February 2026 | Monitoring, a 1,400,000+ database and PR Newswire under one contract |
| EIN Presswire | 149 USD per release, 499 USD for 5 plus 1 free, 999 USD for 15einpresswire.com, September 2026 | Syndication with no subscription, no newsroom and no monitoring |
Migration checklist: leaving Mynewsdesk
- Find your plan and your notice period. Essential says cancel anytime, but PR Distribution and Media Monitoring are negotiated contracts. Read your own agreement for the notice window and put the date in the team calendar.
- Export contacts, releases and coverage. Download your media lists, published releases and monitoring reports while the account is live, and ask how long you keep access after the end date.
- Split the monitoring from the publishing. Mynewsdesk sells both. Score how often you actually open the monitoring dashboard. If it is the part you use, replacing Mynewsdesk means buying two tools, not one.
- Count your real release volume. Essential caps you at four releases a year. If you were sending more and paying for the uncapped plan on quote, price the replacement against that number, not against 220 EUR.
- Set up the new newsroom before you leave. Publish the newsroom, verify SPF, DKIM and DMARC on your sending domain and port the past releases while the old site is still online.
- Clean the list before importing. Drop contacts with no reply in the last 12 months, re-verify addresses, carry over every opt-out and record the lawful basis for each contact you keep.
- Redirect the old newsroom URLs. If your Mynewsdesk newsroom lived on a subdomain, set 301 redirects from each release URL to its new home so coverage links keep working.
- Run one release in parallel, then cancel. Send the same announcement from both tools, compare open rate, reply rate and attributable coverage, then send written non-renewal before the notice window closes.
Frequently asked questions
- How much does Mynewsdesk cost in 2026?
- Essential starts at 220 EUR per month and covers 4 press releases a year, media monitoring on 1 brand, a newsroom on 1 market, basic analytics and cancel-anytime terms. It can be bought inside the free 10-day trial. The other two plans, PR Distribution and Media Monitoring, are priced on request (mynewsdesk.com/en/plans/, read 3 September 2026).
- Does Mynewsdesk publish its prices?
- One of the three, yes. The plans page at mynewsdesk.com/en/plans/ shows Essential from 220 EUR per month and marks PR Distribution and Media Monitoring as price on request. The older /pricing and /en/prices/ URLs return 404, which is why several comparison pages still say Mynewsdesk publishes nothing. Prezly estimated 100 to 200 EUR per month in August 2026, below the figure now on the page.
- What do you get for 220 EUR a month on Mynewsdesk?
- Four press releases a year, monitoring on one brand, a newsroom on one market, basic analytics, online and social monitoring, email reports and real-time alerts, customer support, and the right to cancel anytime. Four releases a year at 2,640 EUR works out at 660 EUR per release, so Essential is priced as a monitoring plan with publishing attached rather than a distribution plan.
- Is PressPilot cheaper than Mynewsdesk?
- For anyone sending more than four releases a year, yes. Essential is 2,640 EUR a year for four releases. PressPilot charges 29 EUR a month for 100 journalist credits with no contract, so twelve campaigns of 100 journalists cost 348 EUR on the monthly plan, or 460 EUR on one-off packs. Mynewsdesk includes media monitoring, which PressPilot does not, so the comparison is not feature for feature.
- How big is the Mynewsdesk journalist database?
- More than a million journalists according to pr.co in June 2026, and 1M contacts according to Prowly in June 2025. The full journalist database sits in the PR Distribution plan, which is priced on request, not in Essential. PressPilot has 45,476 journalists (live count, September 2026), curated by beat across English, French, Spanish and Portuguese media.
- Does Mynewsdesk have a free trial?
- Yes, 10 days, and the Essential plan can be bought inside it (mynewsdesk.com, read 3 September 2026). That is new: Prowly reported in June 2025 that Mynewsdesk had no trial and only a demo. For comparison, Prezly gives 14 days with no credit card, and Cision, Meltwater and Muck Rack offer no trial at all (AuthorityTech, July 2026).
- Is Mynewsdesk hard to cancel?
- The Essential plan says cancel anytime on the plans page (read 3 September 2026). Prowly's June 2025 review reported the opposite experience on older contracts, with users saying cancellation was difficult and that the vendor could prolong a contract without warning. Those are quote-based contracts, not the self-serve plan, so get the notice period in writing before signing anything on request.
- What is the best Mynewsdesk alternative?
- For outreach without a subscription, PressPilot at 60 EUR per 100 journalists. For a branded newsroom with a published price, Prezly at 100 EUR per month billed annually. For a larger database with outreach, Prowly at 258 USD per month billed annually (Prezly, August 2026). For monitoring plus a wire in one contract, Cision, with a 12,625 USD median contract (Vendr, February 2026).
Related resources
- Prezly pricing 2026
- Prezly alternatives 2026
- Prowly pricing 2026
- Prowly vs PressPilot
- Best press release distribution platforms 2026
- Press release distribution guide
2,640 EUR a year for 4 releases, or 60 EUR per campaign
PressPilot sends your release to journalists you pick from a database of 45,476 contacts, writes the first draft with AI in 4 languages, hosts it on your newsroom and tracks who opened and replied. No contract, no release cap, credits never expire.