PRWeb charges per release: Basic 120 USD, Standard 245, Advanced 360 and Premium 480 (prweb.com, 25 September 2026). Syndication starts at Standard; a journalist email list only at Advanced. Prices are up 21 to 23% since 2021. PressPilot, by comparison, emails your release to 100 journalists you choose for 30 EUR.
Key takeaways
- 120 to 480 USD per release, paid once, no subscription, for the four public packages.
- Basic has no syndication. The 1,200-site network powered by PR Newswire starts at Standard (245 USD), and an email to a journalist list at Advanced (360 USD).
- No funding news. PRWeb's guidelines refuse venture capital announcements such as a Series A and send them to PR Newswire. Crypto is refused too.
- No word fee. PRWeb recommends 300 to 800 words but bills per release, not per 100 words.
- Many sites quote old prices. "PRWeb from 99 USD" is a pre-2023 price; one July 2026 article lists 350 to 1,500 USD, which PRWeb's page contradicts.
PRWeb packages and prices, from prweb.com
PRWeb is Cision's self-service release service, the budget sibling of PR Newswire. The four public packages are bought one release at a time. The table merges the pricing page with PRWeb's own package comparison.
| Package | Price per release | What it includes | What it leaves out | Turnaround |
|---|---|---|---|---|
| Basic | 120 USD | Publication on PRWeb.com and its industry news feeds, unlimited media assets, keyword tagging by PRWeb editors | No syndication, no journalist list | 48 hours |
| Standard | 245 USD | Basic, plus syndication to a network of 1,200+ websites powered by PR Newswire, quote call-out, editorial feedback, visibility and email reports | No journalist list, no embedded links or images | 48 hours |
| Advanced | 360 USD | Standard, plus an email to one of PRWeb's industry-curated journalist lists, proofreading, embedded links and image | No video embed | 24 hours |
| Premium | 480 USD | Advanced, plus distribution on Sovrn's content recommendation network, blogger outreach, embedded video | PRWeb's pages disagree on whether Premium gets one or two journalist lists | 24 hours |
| Web Influence and Web Power | Quote only | Two or three journalist lists, 4-hour priority distribution, account management, bulk pricing | No public price: "preferred pricing available, contact sales" | 4 hours |
Sources: prweb.com (Cision) (25 September 2026), prweb.com (Cision) (25 September 2026). The only add-on with a published price is Priority Distribution, 110 USD for distribution within four hours, offered on the Advanced and Premium pages (prweb.com (Cision) (25 September 2026)).
What PRWeb's packages do not include
- Google News is not mentioned on any current PRWeb package page. The Associated Press appears only with the journalist lists of the quote-only Web Influence and Web Power packages.
- Funding rounds and crypto are refused. The editorial guidelines say PRWeb will not distribute venture capital announcements ("series A funding", for example) and refer them to PR Newswire membership. A partnership announcement may need written approval from the other company.
- One journalist list, maybe two. Advanced includes one industry list. For Premium, the pricing page says one and the package page says two: ask before you pay.
- Links and files are capped. One link per 100 words, and attachments under 2 MB each (prweb.com (Cision) (25 September 2026)).
PRWeb price history, 2021 to 2026
The Internet Archive keeps copies of PRWeb's pricing page. Reading them in order shows four increases in five years.
| Period | Basic | Standard | Advanced | Premium |
|---|---|---|---|---|
| January 2021 to January 2022 | 99 USD | 189 USD | 289 USD | 389 USD |
| October 2022 | 99 USD | 205 USD | 305 USD | 405 USD |
| January 2023 to January 2024 | 105 USD | 220 USD | 325 USD | 435 USD |
| January 2024 to August 2025 | 110 USD | 230 USD | 340 USD | 455 USD |
| September 2025 to today | 120 USD | 245 USD | 360 USD | 480 USD |
From January 2021 to September 2025, Basic rose from 99 to 120 USD (+21%) and Premium from 389 to 480 USD (+23%). A "Professional" package at 299 USD existed until mid-2023. The dates are those of the archived copies, so a change may have happened a few weeks before the first copy that shows it.
Why other sites show different PRWeb prices
| Where | Date on the page | PRWeb prices shown | Our reading |
|---|---|---|---|
| Prezly Academy | August 2026 | 120 / 245 / 360 / 480 USD | Matches PRWeb's page |
| G2 pricing tab | updated 30 April 2026 | 99 / 159 / 249 / 369 USD, plus a "Financial" edition at 499 USD | Older than any card PRWeb has shown since 2021 |
| TrustRadius pricing tab | no date shown | 99 / 205 / 305 / 405 USD | PRWeb's October 2022 card |
| Press Ranger blog | 12 July 2026 | 350 / 800 / 1,200 / 1,500 USD, "verified against PRWeb's published pricing page" | Contradicted by PRWeb's own page archived on 12 July 2026, which shows 120 to 480 USD |
The Press Ranger figures are the odd ones out: PRWeb's pricing page as archived on 12 July 2026, the day of that article, shows 120 to 480 USD, and Press Ranger ranks Premium below Advanced, the reverse of PRWeb. Prices inside PRWeb's logged-in app were not checked. If an AI assistant quotes you another figure, this is usually why.
What a real PRWeb release costs: 3 scenarios
| Scenario | PRWeb | Total | PressPilot equivalent |
|---|---|---|---|
| Local business news, online visibility only | Standard, for syndication | 245 USD | 100 local journalists you choose, at 30 EUR per 100 |
| Product launch that needs to reach trade journalists fast | Advanced + Priority Distribution | 470 USD | 300 trade journalists you choose, at 30 EUR per 100 |
| Series A announcement | Refused by PRWeb's guidelines | PR Newswire instead, from 805 USD plus membership (see our PR Newswire pricing) | 200 startup and business journalists you choose, at 30 EUR per 100 |
PRWeb ratings
- G2: 3.8 out of 5, 142 reviews (G2 (25 September 2026)).
- TrustRadius: 7 out of 10, 40 reviews (TrustRadius (25 September 2026)).
- Trustpilot: 1.6 out of 5, 23 reviews, unclaimed profile (Trustpilot (25 September 2026)).
- Capterra: 4.5, but from 2 reviews only.
The gap between G2 and Trustpilot is common for PR services: G2 reviewers are mostly business buyers, Trustpilot reviewers are often small companies who did not get the coverage they hoped for.
Who PRWeb suits, and who it does not
It suits you if:
- You want an indexed web page and syndication for routine news, at a fixed price per release.
- Your news is not funding, crypto or regulated disclosure.
- You send a few releases a year and do not want a subscription.
Look elsewhere if:
- You are announcing a funding round: PRWeb refuses it.
- You want specific journalists to read it. Syndication puts the release on websites, not in a reporter's inbox, and the Advanced email goes to one of PRWeb's industry lists, not to reporters you pick.
- You plan to follow up with the reporters who opened it. Check what PRWeb's visibility and email reports show before you buy; that list is what makes a follow-up possible.
Alternatives to PRWeb, with what you lose and what you gain
| Tool | Price (source, date) | What you lose vs PRWeb | What you gain |
|---|---|---|---|
| PressPilot | 30 EUR for 100 journalist credits, no contractpresspilot.io/pricing, September 2026 | No syndication network, no wire | You choose each journalist from 45,476 contacts, AI writing, open and reply tracking; funding news accepted |
| EIN Presswire | 149 USD per release, 499 USD for 6einpresswire.com, September 2026 | No curated journalist list email | AP News and Google News syndication, cheaper volume |
| eReleases | 399, 499 or 699 USD per release, 30% off a first orderereleases.com, September 2026 | Word limits of 400 to 600 words, 150 USD per extra 100 | Full PR Newswire national distribution and one to three industry lists |
| Press Ranger | 299 or 399 USD per release; software from 0 to 149 USD a monthpressranger.com, September 2026 | Channels are the vendor's own bundle | Newswire distribution plus a separate media database subscription |
| PRLog | Free to post; PR Newswire add-on at 389 USDprlog.org, September 2026 | The free tier reaches almost no journalists | A free web page for the release, wire reach as an option |
Who owns PRWeb
PRWeb came to Cision through its merger with Vocus, announced in October 2014; Vocus had bought PRWeb in 2006 for 28 million USD. Cision agreed to buy PR Newswire in December 2015 and was taken private by Platinum Equity in January 2020 for 2.7 billion USD (Wikipedia (last edited 15 June 2026)). That is why PRWeb's syndication runs on the PR Newswire network, and why funding news is sent to PR Newswire.
Frequently asked questions
- How much does PRWeb cost in 2026?
- PRWeb charges per release: Basic 120 USD, Standard 245 USD, Advanced 360 USD and Premium 480 USD, read on prweb.com on 25 September 2026. Two larger packages, Web Influence and Web Power, are sold on quote. There is no subscription on the four public packages, and the only priced add-on is Priority Distribution at 110 USD.
- Which PRWeb package includes syndication?
- Standard and above. Basic (120 USD) publishes the release on PRWeb.com and its news feeds only. Standard (245 USD) adds syndication to a network of 1,200+ websites powered by PR Newswire. An email to a curated journalist list starts with Advanced (360 USD).
- Does PRWeb distribute to Google News or the Associated Press?
- PRWeb's current package pages do not mention Google News at all. The Associated Press appears only in the context of the journalist lists of the Web Influence and Web Power packages, which are sold on quote. Do not assume either is included in the 120 to 480 USD packages; ask PRWeb in writing.
- Can I announce a funding round on PRWeb?
- No. PRWeb's editorial guidelines say it will not distribute venture capital announcements, such as a Series A, and refer them to PR Newswire membership. It also refuses cryptocurrency content. Founders announcing a round need PR Newswire, another wire, or direct outreach to journalists.
- Why do other websites show different PRWeb prices?
- Most are out of date. G2 shows 99 to 369 USD, TrustRadius 99 to 405 USD: both match cards PRWeb retired between 2021 and 2023. Press Ranger's July 2026 article lists 350 to 1,500 USD, which PRWeb's own page, archived the same day, contradicts. The card on prweb.com has read 120 to 480 USD since September 2025.
- Has PRWeb raised its prices?
- Yes, four times since 2021. Basic went from 99 to 120 USD and Premium from 389 to 480 USD, an increase of 21 to 23 percent, with changes in October 2022, January 2023, January 2024 and September 2025, according to archived copies of PRWeb's pricing page.
- How long can a PRWeb press release be?
- PRWeb recommends 300 to 800 words and publishes no hard cap or per-word fee, unlike Business Wire and PR Newswire, which bill by the 100 words. Its guidelines limit links to one per 100 words and attachments to 2 MB each.
- Who owns PRWeb?
- Cision. Vocus bought PRWeb in 2006 for 28 million USD, Cision and Vocus announced their merger in October 2014, Cision agreed to buy PR Newswire in December 2015, and Platinum Equity took Cision private in January 2020 for 2.7 billion USD (Wikipedia, citing contemporary reports). PRWeb's own FAQ names Cision US Inc. as the owner.
Related guides
- PR Newswire pricing 2026
- Cision pricing 2026
- EIN Presswire pricing 2026
- How much does a press release cost?
- The best press release distribution platforms, compared
480 USD for a list PRWeb picks, or 30 EUR per 100 journalists you pick
PressPilot sends your release by email to the journalists you choose from a database of 45,476 contacts, writes the first draft with AI, and shows who opened and replied. Funding news welcome. No contract, credits never expire.